Quote Originally Posted by Paul
ya adsense/adwords are their programs.

how much is your budget? if you don't have that much of a budget then you need to work really hard to maximize your $. i would suggest ad stealing your competition so you can get a idea of the maximum return on adwords. what i mean is launch your adwords campaign and then do the searches you targeted and click on your competitors over and over again driving up their $ and wasting their ads (you don't want to do this too long b/c it can back fire if these companies have people watching ads/clicks)
Done that before, but only to companies i dont like/ have nothing to do with my search.

Think i am going to start off around 200 a month. Is it a good idea to group key phrases together that have similar CPC into the same campaign? Instinctively i want to group all the cheep key phrases together and all the expensive ones together, that way i can manage them a little bit better.

I have been spying on competition, i need to do it a little more.