the best way i can decribe what i think of as rice is just something to deosn't look like it could be factory on ANY car, this could be anything from body kits or rims that in no way match the lines of a car, to just messy installs (gauges, switches, body kits, seats, spoilers, neons and other lights, etc.)...in my opinion primer isn't rice its just the color of construction, sometimes people who drive their car every day can't put their stuff in a shop. i think if you take a car to someone far overseas that knows very well what a car is, but just isn't familiar with your brand name or model of car (or how much it cost), that they shouldn't be able to tell the difference between what came on it and what you put on/in it.