good thread man, ive been wanting to find out more about doing this also. My econ. teacher suggested to the class that from his experience he has learned that everyone should do 2 things..get a www with your name in it, and copyright your name. (dont get me wrong i'm not just looking into this because he says so, ive always been interested)

So i took the first step and came home and went to

www.jasonconner.com

hit enter, and then got that BS, so i sent the guy an e-mail asking him if i could buy it from him but he hasn't responded yet. It also looks like he hasn't updated it in a few years.