This is an event promoted on Obama's website, by activists devoted to promoting Obama's agenda. If you mean that Obama's staff did not plan it, or pay for the busing, then that would be correct, but it is very clear that Obama's team allows Jayne H to create events and promote them on Obama's site. Of course, there is nothing wrong or illegal about that, and should be encouraged.
I would agree with you if you meant that the headline is poorly worded, and was done so intentionally.
Organizing for Action - Statement of Purpose
About Organizing for Action — Barack Obama
"Organizing for Action is a nonprofit organization established to support President Obama in achieving enactment of the national agenda Americans voted for on Election Day 2012. OFA will advocate for these policies throughout the country and will mobilize citizens of all parties and diverse points to speak out for speedy passage and effective implementation of this program, including gun control, sensible environmental policies to address climate change and immigration reform. In addition, OFA will encourage the formation of chapters that will be dedicated at the grassroots level to this program, but also committed to identifying and working progressive change on a range of issues at the state and local level. In carrying its work, OFA will operate as a "social welfare" organization within the meaning of section 501(c)(4) of the Internal Revenue Code."