Jay-Z and GMC debut his limited editon truck

[1SICKLEX]

GMC, Jay-Z Debut Concept GMC Yukon Denali SUV at Detroit Style Event

DETROIT – General Motors Corp. tonight unveiled a concept GMC Yukon Denali SUV developed in partnership with cultural icon Shawn "Jay-Z" Carter.

Jay-Z, hip-hop superstar and business entrepreneur, escorted the GMC Yukon Denali – painted a special shade of blue in honor of his signature color "Jay-Z Blue" – down a runway at an exclusive event called GM Style, an invitation-only party where top celebrities appeared with 17 new GM vehicles, concept cars and classics. The party kicked off the North American International Auto Show, which opens to the public on Jan. 13.

"Automotive design, entertainment and fashion have had a profound influence on each other and American culture for generations," said Ed Welburn, vice president of GM Global Design. "Tonight we're pairing a music icon, Jay-Z, with an automotive icon, the GMC Yukon Denali. Our Global Color Studio worked with Jay-Z to develop a fresh, vibrant color that matched his goals and aesthetics. The paint uses a high degree of reflective materials that helps evolve the blue color spectrum."

"We're thrilled to unveil this great new concept GMC Denali with Jay-Z," said Michael A. Jackson, vice president of GM North America Vehicle Marketing and Advertising. "GMC is a very strong brand and it is poised for continued success in the marketplace.

"And while we can't announce specifics tonight, we'd love to bring this concept to reality. Jay-Z and GMC -- it has a nice ring to it I think."

The 2007 GMC Yukon Denali combines performance, luxury amenities and style that deliver a powerful, understated elegance unique to GMC, and the concept GMC Yukon Denali in Jay-Z Blue gives GMC's flagship a distinctive and sophisticated look.

[kennyboi]

nice

[R3RUN]

I have alot of respect for Jay-Z. He really is a buisness genius. Truck doesnt look bad either.

[.blank cd]

I like it. I would buy it. I dont think it'll come with those wheels tho

[rollininstyle2004]

I saw it today...i was at the Detroit Auto Show for press week. Im going back for the Industry day tuesday and im going to get a lot of pictures. CRAZY new cars there

[Fr33way]

Nasty grill.

[KevinT707]

Its just a longer Envoy ..

[Sammich]

he's a business man...let him handle his business dang

[Jecht]

Ugly ass SUV.

I just wasted my 1000th post on this. lol

[HeLLo iM iZzY]

You know your somebody when there's a color named after you.

[bigdare23]

I thought Jay-Z didnt ride on rims anymore???

[Sammich]

I thought Jay-Z didnt ride on rims anymore???

thats what i said when i saw this too lol...niggas contradictin himself now

[EmotorsportsE]

Concept Denali? Looks like a Denali with bigger wheels, and a new grill, and a different blue other than stealth gray, whats so concept about that. I thought it was going to be and avalanche styled denali.

E

[Evil Goat]

lots o ugly bitches for everybody, thats how jayz rolls

[Sammich]

lots o ugly bitches for everybody, thats how jayz rolls

[1SICKLEX]

You know your somebody when there's a color named after you.

Actually he patented the color. SO anything with the hue, he gets paid. It really is called Jay-Z blue....probably be in crayons soon, and he gets paid.

REP ME OR DIE!!!!

[bigdare23]

Actually he patented the color. SO anything with the hue, he gets paid. It really is called Jay-Z blue....probably be in crayons soon, and he gets paid.

REP ME OR DIE!!!!

why do you need reps for that???

Since you are beggin here you go. LOL

Nevermind since I cant.

[Sammich]

what about anything w/ candy paint..i initiated that..i need to patent that so i can get paid too

[Eurostunna07]

nice nice..wouldnt mind driving that around..sum1 give me 40K

[SixSquared]

Honestly, does nothing for me. I don't like the color at all.

Maybe I should patent a color. Sounds like easy money.

[RUFFIAN]

come on, you can't knock da hustle.........