This is just like the ignite energy thing someone posted, or prepaid legal among others. Its called network marketing and basically its a pyramid scheme, except you actually are selling a product/service. Look it up on wikipedia. Its legal and you can make money at it, but you have to put a lot of effort into finding other dumb people that are willing to sign up. Its aimed at exploiting stupid people (the people who sign up as an "associate" or "agent").