I've seen similiar sites before, and it's interesting that there are common ideas throughout most of the sites, but then they all have different "according to so and so" aspects of the logos. One of our assignments last year was to re-design a car logo... hard as ****. Have to do a LOT of research on the company and everything, and we all got assigned car companies that had iconic, easily recognizable symbols. My group had Ford... Other people in the class had Dodge, Chevrolet, MB, Honda, and BMW.